Big Data and Data Analytics

What are Big Data and Data Analytics?

Big data analytics examines large and different types of data to uncover hidden patterns, correlations, and other insights. Big Data Analytics is largely used by companies to facilitate their growth and development. This majorly involves applying various data mining algorithms on the given set of data, which will then aid the company in better decision making.

Importance and Benefits

Big data analytics is no longer used only for the purpose of experimenting. Many companies have started to achieve a lot more real and positive results with its approach, and they are expanding their efforts to surround more data and models. It is a term that is used to describe the collection, availability, and processing of streaming data in real-time of huge volumes. To make more accurate decisions, companies who are combining their marketing, customer data, sales, transactional data, external data, and social conversations such as stock prices, news, and weather in order to identify the correlation and root are statistically valid models.

Time Management

It can save plenty of time since on every working day employees spend so much time and knowledge attempting to find and manage data.

Easily Accessible

The is made to be easily accessible to the people who are working in the company. It will be well organized and accessible along with high security, to minimize data theft.


The data is kept safe with high security. This helps in loss prevention and keeps your company’s data and documents safe without any hassle.


Storing irrelevant data is just a waste of space for the database since it will make the filtering process complicated. A simple service such as filtering the customers from web analytics will help in providing an insight into your company’s decision-making.


Since it is secure and easily accessible, you can save your company’s revenue annually.

Our Services and Delivery

Big Data Consultation

We provide big data implementation/evolution strategies and detailed roadmaps along with recommendations on data quality management. Our solutions are varied from architecture to making an outline of an optimal technology stack. We make user adoption strategies and a proof of concept for complex projects.

Big Data Implementation

Big data needs analysis and solutions for architecture and development. We help in setting up big data governance procedures with big data quality, security and work with ML model development

Big Data Support

We provide big data solutions for the company’s administration, software updating and adding new users, and managing access of handling permissions. We also manage big data and provide data cleaning along with any kind of loss-prevention of data, we provide backup and recovery solutions. Our solutions also include health checks and performance of monitoring and troubleshooting.

Big Data Managed Analytics Services

Big data solution infrastructure setup and support, big data extraction, and management with ML model development are some of the managed analytics services. Along with the above 4 categories we also help in analyzing and visualizing logs to find new insights with big data. We support maturing the data applications and upgrading them for better functioning.


Banking and Finance

Banks and financial service firms use big data analytics to differentiate fraudulent interactions from legitimate business transactions. The analytics system suggests immediate actions, such as blocking irregular transactions, which stop fraud before it occurs and improves profitability as a whole.


They are one of the most significant contributors to Big Data. The Telecom industry improves the quality of service and routes traffic more effectively. By analyzing call data records in real-time, these companies can identify frauds and act on them immediately. The marketing division can modify its campaigns to better target its customers and use insights gained to develop new products and services.


These companies use big data analytics for risk assessment, fraud detection, marketing, customer insights, customer experience, and more.


Governments use big data analytics to get an estimate of trade in the country. They use Central sales tax invoices to analyze the extent to which different states trade with each other.


Healthcare is using big data analytics to reduce costs, predict epidemics, avoid preventable diseases and improve the quality of life in general. One of the most widespread applications of Big Data in healthcare is Electronic Health Records (EHRs).


The changes in data in real-time are reported to engineers in automobile firms who will decide the best course of action such as scheduling maintenance or dispatching engineering teams.


Opting for big data-powered technology as a learning tool instead of traditional lecture methods, enhanced the learning of students as well as aided the teachers to track their performance better.


Retail including e-commerce and in-stores are widely using Big Data Analytics to optimize their business for growth higher sales and massive reach.

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